Pranksters rig up remote control stroller with 'devil baby' that springs up and terrifies unsuspecting passersby on the streets of New York

The makers of new horror film Devil’s Due weren’t content for the scares to be confined to movie theaters.

They thought up a devilishly mischievous prank that has been fraying the nerves of New Yorkers and filmed the results for a YouTube video called Devil Baby Attack.

There is absolutely no dialogue in the video – just screaming. And it’s not surprising.

Devil's Due, out on January 17, stars Allison Miller, Zach Gilford and Sam Anderson and is directed by Eli Roth.

Roth described the film as 'smart, creative, inventive, and fun' and 'very very scary'.

But possibly not as scary as the PR stunt for it.

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